The Virtual Gardener
The place where I explore online community cultivation, propagation and harvesting techniques.
I've been working as head of consultancy at Sift for the last four years. The business supports all organisations looking to respond to a Web 2.0 world and truly engage with their audience - and has been doing so for the past 10 years.
This blog originally started out as a comment on a conference I attended about online communities. I'm now using it as a thought-bin for related stuff. Any gaps in posting doesn't mean I've stopped thinking ...
May 16, 2008
1:31am
All online social systems are challenged by human social foibles and technological bugs that tend to split groups apart. Positive effort is required to create the conditions and garden the growth of a self-sustaining group.
- Gardening tip #4: Howard Rheingold 1998
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