The Virtual Gardener

The place where I explore online community cultivation, propagation and harvesting techniques.

I've been working as head of consultancy at Sift for the last four years. The business supports all organisations looking to respond to a Web 2.0 world and truly engage with their audience - and has been doing so for the past 10 years.

This blog originally started out as a comment on a conference I attended about online communities. I'm now using it as a thought-bin for related stuff. Any gaps in posting doesn't mean I've stopped thinking ...

May 13, 2008 7:30am

#5 Plum: Community inhibitors

1. Incentives (reputation - yes; reward - no)

2. Corporate culture

3. Lack of physical component (meeting up on a cyclical basis - create a ‘cadence’ is critical)

4. Community moderator profiles

5. Community social infrastructure

In other words, this is all stuff to get right before you start (or at least know there are somethings yet to be fixed).

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